We live in amazing times. Never before have you had more opportunity to create your own business and promote it, with nothing more than a computer, a purpose and a couple of social media accounts.
A local store can reach people who will never physically enter it, service providers can expand far beyond their physical location and ideas can spread like wildfire.
If you're tech-savvy enough, you can design your own logo, create your own website, accept credit card payments without involving a bank or a pricy website geek... there's literally nothing holding you back.
Anyone who's ever tackled a website will tell you, there's a world of difference between getting a site online and producing one that actually does the job.
Maybe you've launched a website that looked incredible and nobody came to see it. Perhaps you got a heap of visitors but nobody bought anything and you started to doubt your offer was good enough. Or, maybe you're stuck on how to turn your idea into a business and haven't got that far yet.
You're far from alone.
Hi, I'm Petra Davidson I help people to build profitable businesses by giving them the website and digital strategy they need to stand out online.
That used to mean doing it for them, with a price tag to match. (And, it still can)
But I realised that the same questions and challenges were coming up over and over.
Some of them are technical. Others are about direction, message and ‘how the hell do I get there?' After a while, it seemed obvious that the best way to help a whole lot more people to get started or grow their business was to teach them how to do it.
That means the good, the bad and the ugly (or at least, how to avoid the last two.). Launching any new venture is an exhilarating and frustrating ride and the best thing you can do is to get advice from someone who’s ridden that ride, copped a few scars and come out the other side.
A different perspective doesn't go amiss either.
For entrepreneurs and solopreneurs who don't have the time or patience to make every mistake themselves, I'm working on training that lets you get yourself online fast, with a great looking and effective website and a sound strategy for getting found and growing your business online.
PS. I’ll be sending you my best marketing tips, strategies and recommendations along the way too, all completely FREE.